Got Bitten - Not Apple But Trendy Packaging!
Apr 01,2025
On June 9, 2022, Dr. Cheese launched a new product: black gold series · original cheese stick, which has been listed in official flagship stores such as tmall.com and wechat apps.
According to the brand introduction, the new product is innovative packaging design adopts the theme of being bitten by God and integrates space elements to express the temptation and wonderful new taste of the product.
The original standard cheese stick, and A2 is selected β- Casein raw milk (A2 in raw milk β- Casein ≈ 1g/100g) is fermented into cheese without adding pigment, preservative and edible salt. The formula is pure.
In terms of publicity, the brand focuses on the "more than one nutrition" of the new product: the new product has about 7 times the calcium content of milk, 4.3 times the protein content of milk, and the calcium sodium ratio is ≈ 5.
In addition, according to the official introduction, the new product is the original cheese stick made after two years of research and development and 66% of the platinum sticks, in response to the expectations of mothers.
Dr. Cheese (Shanghai) Technology Co., Ltd., founded in 2019, was formerly known as Shanghai Niu cheese Brand Management Co., Ltd., focusing on the research and development of non remanufactured natural cheese suitable for Chinese children. Its cheese products brand "Dr.Cheese" mainly includes children's cheese snacks.
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